News

The consumer only looks for value at a competitive price: Sivakumar Sundaram, BCCL

2021-09-07. Sivakumar Sundaram, Chairman of the Group Executive Council of Bennett Coleman & Company Ltd., speaks about the importance of omni-channel strategies and the need for innovation in the print industry.

Thriving in a post-cookie world by harnessing data

2021-09-07. Advertising is a predominant revenue stream in the Indian media digital space. The past 15 years have seen a constant struggle for advertisers’ budgets, with brands usually choosing big platforms with more data and users. [Sponsored Content]

Building a data-centric media company

2021-09-06. Executives from Guardian Australia, Singapore Press Holdings and Dong-A Ilbo recently discussed their experiences and challenges in their companies’ data transformations. 

3 keys to success for transitioning to reader-led revenue

2021-09-03. Shrinking advertising dollars has been a top concern for publishers for at least the past decade. Larger newsrooms have consequently made the leap to a business model led by reader revenue, but what about those that have yet to make the transition?

How three publishers leveraged the funnel to grow reader revenue

2021-09-02. During our recent Digital Media Asia conference, three publishers discussed their successes and learning points from using the audience funnel to increase subscriptions.

South China Morning Post launches group subscriptions aimed at corporates

The South China Morning Post has launched a group subscription product aimed at publishers and corporate organisations.

How Kenya’s Standard Group transformed their business during COVID-19

2021-08-09. When COVID-19 began spreading around the world, Standard Group made a strategic decision to invest when everyone else was holding back to see how long the pandemic would last. The leadership fast-tracked their digital business transformation by converting their newsroom into a fully digital-first operation.

How two African publishers are targeting specific communities

2021-07-29. TelQuel and Africa Uncensored, two media outlets based in Africa, recently shared the approaches and tools they developed in order to engage with and empower communities important to their organisations.

The reverberation of Kleine Zeitung’s lockdown online music festival

2021-07-26. Just as publishers truly started to embrace events as an engagement and revenue source, the pandemic turned that upside down. So why not bring live music to your audience – virtually? On the last weekend of lockdown in May, Austrian daily newspaper Kleine Zeitung held an online music festival at its headquarters in Graz.

How Tortoise is building an engaged community using events and audio

2021-07-22. Two years after its launch, the UK slow-news outlet’s innovative ThinkIn events and focus on audio products has helped it bring in 110,000 members.