News

Ebela takes off in India

ABP, one of the leading multimedia groups in India, launched a new daily paid newspaper, Ebela, in 2012 and in just 10 weeks, the paper vaulted to become the No. 2 Bengali-language circulated paper in the country.

Charge for digital content, engage readers with campaign journalism – Innovations in Newspapers World Report

Juan Señor, Partner at Innovation Media Consulting in the U.K., presented the annual Innovations in Newspapers World Report, prepared for WAN-IFRA, during the closing session of the 65th World Newspaper Congress, 20th World Editors Forum and 23rd World Advertising Forum.

The resilience of print

“We should not be talking about print vs. digital. We should be talking about producing innovative products, no matter the platform,” said Manfred Werfel, Deputy CEO of WAN-IFRA, kicking off a session dedicated to “The resilience of print” at the World Newspaper Congress.

Der Spiegel rethinks its strategy, aiming for synergy between print and digital content

German weekly magazine Der Spiegel, one of the powerhouses of international opinion journalism, is on the quest for a new medium between its paper and digital strategies, having suffered recent blows from internal conflicts, stiffening competition and the general economic crisis within the media world.

Global advertisers discuss shift of classifieds to digital, both online and mobile

Advertisers from around the world gathered at the 23rd World Advertising Forum to discuss current trends in classified advertising, and the importance for news organisations to establish a presence on digital platforms. Classifieds have been a traditional revenue driver for print newspapers, but this model has been increasingly challenged by the advent of pure players and online competitors.

‘Reinvent or we will fail’

“At RBS, today everything is about breaking paradigms. If we don’t break paradigms, we will fail,” said Eduardo Sirotsky Melzer, CEO of RBS, a leading Brazilian regional multimedia publishing group.

DMG Media CEO shares ideas on success of MailOnline, Mail Newspapers

For decades, media executives have been discussing new business models for news, a trend exacerbated by the boom of digital news. Kevin Beatty, CEO of DMG Media in the UK, part of DMGT, which owns the world’s most popular newspaper site, MailOnline, was among the speakers who shared ideas on how news organizations can successfully make the transition to the digital world, during the third session of the 65th World Newspaper Congress.

Publishers Launch Global Exchange on Copyright

On the sidelines of the World Newspaper Congress, publishers gathered to share experiences, at the global level, with online content aggregators and how they impact the news business. The IP and Copyright Forum is born.

Some best practices for charging for digital content

Over the years, news outlets have experimented with a variety of models for online paid content. There’s no secret recipe, but here are some examples of the best practices for paid content, based on research by the Norwegian Media Businesses’ Association, presented by Digital Director Geir Engen during the World Newspaper Congress in Bangkok.

Paywalls are good for journalism, believes Globe and Mail’s John Stackhouse

“Paywalls work if they are supporting good journalism,” said John Stackhouse, editor-in-chief of The Globe and Mail, presenting in the Paywalls: To charge or not to charge session at the World Newspaper Congress in Bangkok.