News

Revenue opportunities: Exploring content-led commerce

Publishers should make e-commerce a priority source of revenue as they fight for survival in the COVID-19 era, industry experts told participants during a session of WAN-IFRA’s recent Asian Media Leaders eSummit.

How a Bangladesh daily has been engaging readers during COVID-19

It’s been quite a while that the news media started facing several problems due to the altered economic reality induced by the pandemic.

Where is advertising headed?

Will advertising-led business models survive in a post-pandemic world? What is the future of Programmatic? Are advertising alliances between premium publishers the way forward? These were some of the big questions tackled by three industry experts who discussed the future of advertising in a session at WAN-IFRA’s Asian Media Leaders eSummit.

Why publishers must consider their distinctive value, VIP audiences and a digital-only future

Asian publishers and programme leaders deep-dive into key transformation strategies at the inaugural Newsroom and Business Transformation Asia programme to tackle disruption-related challenges and prepare for the post-pandemic era.

Lessons from the jungle for a post COVID-19 future

People look for strong leadership during times of crisis such as the current coronavirus pandemic, Neal Cross, Co-founder and Chairman of PictureWealth, told participants during WAN-IFRA’s recent Asian Media Leaders eSummit.

Brand extensions and the future of events in a post-COVID world

A panel of experts in the media events business from the South China Morning Post, Caixin Media and Dow Jones recently discussed the impact of COVID-19 and how they are overcoming challenges and re-thinking assumptions around live journalism and experiences.

How a Sri Lankan publisher introduced ‘anti-microbial’ ink to assuage readers’ fears

Although the World Health Organisation has declared that newspapers are safe to touch during the COVID-19 pandemic, one Sri Lankan publisher apparently took their precautions a step further to ensure readers of the safety of their newspapers.

‘Charge or Die’: Juan Señor gives a sneak preview of 2020’s Innovation in News Media World Report

While much of the world may be frozen due to the COVID-19 pandemic, media leaders should act and not wait for the crisis to pass, according to Juan Señor, President of the Innovation Media Consulting Group. Señor, co-editor of the Innovation in News Media World Report, gave a preview of this year’s findings at the Asian Media Leaders eSummit.

Consumer is key: Mapping the post-COVID media outlook

With the economic fallout from the COVID-19 pandemic hitting the news industry hard, it remains to be seen what a recovery will look like and how the media will change once the dust settles. Leading analysts in China and the United States, Cecilia Yau of PricewaterhouseCoopers and Ken Harding of FTI Consulting, offered their projections during our recent Asian Media Leaders eSummit.

How publishers are developing sustainable post-COVID-19 reader revenue strategies

As advertising revenues for news publishers around the world have continued to plummet, more publishers are trying to drive reader revenue through digital subscriptions. Here’s what three publishers based in Indonesia, Malaysia and Norway are doing.