News

How Spain’s El País drove 100,000 digital subscriptions during the pandemic

2021-07-08. Switching to a subscription model in the middle of a pandemic was not an easy decision for the publisher. But El País made it work.

Audiences-First thinking –  join WAN-IFRA’s programme to support local, digital transformation in Europe

2021-07-08. WAN-IFRA is launching the third round of Table Stakes Europe in partnership with the Google News Initiative Digital Growth Programme. The one-year transformation and coaching programme for regional and local news publishers, a collaboration with Table Stakes architect Doug Smith, will once again welcome twenty-four participating news enterprises.

‘If you’re not retaining people, the net growth isn’t there’: lessons on reader retention from The Economist

2021-07-05. The British publisher changed its focus from reader acquisition to reader retention about a year and a half ago, leading it to revise its subscription offers and strengthen its customer relations management.

How The Wall Street Journal uses a focused approach to build product thinking

2021-07-02. The culture of working in silos has often been a major stumbling block for traditional news media houses in their digital transition process.

Hearst Connecticut launches statewide platform aimed at new audiences

2021-06-30. Hearst Connecticut Media Group in the United States has launched a news site called CTInsider.com as a way to reach new readers throughout Connecticut. The company has also been hiring editorial staff specifically for the new venture.

Code for Africa: How the pan-African network is empowering citizens

2021-06-30. Code for Africa has made it its mission to provide citizens with access to actionable information to strengthen civic engagement for improved public governance and accountability.

IMLeS 2021: Future-proofing our journalism, need of the hour

2021-06-30. The second edition of WAN-IFRA’s Indian Media Leaders eSummit (IMLeS) is being held virtually from 28 to 30 June, with close to 250 news media executives from more than 35 organisations in attendance.

Switzerland’s Ringier uses AI for gender-equal reportage

2021-06-28. Media houses throughout the world are finding they are not representing enough diverse voices in their content coverage and in newsrooms. A whopping 82 percent of the global media coverage is about men, according to the Global Media Monitoring Project.

How the Financial Times aimed to keep spirits high in the face of COVID-19

2021-06-24. Maintaining productivity during lockdowns and remote working wasn’t an issue for the FT. Instead, the challenge revolved around figuring out ways to support staff and boost motivation. Here’s how they did it.

Digital News Report 2021: The pandemic accelerated digital transformation, increased economic pressures

2021-06-23. The yearly report about news audiences’ consumption patterns and attitudes shows that even though the demand for trusted and reliable information grew during the pandemic, the news industry faces significant business challenges.