Behind BloombergQuint’s thriving subscription business

2022-02-28. BloombergQuint (BQ), a joint venture of Bloomberg News and Quintillion Media, was one of the first Indian digital companies to implement a paywall in 2018. As of the end of 2021, it now has 65,000 paying subscribers.

NIKKEI’s new app feature deepens users’ engagement, knowledge and loyalty

2022-02-24. NIKKEI, Japan’s largest financial publisher, has launched a new version of its mobile app, NIKKEI Wave, showing users how much knowledge they are gaining about the topics they care about by analysing the content they engage with – ultimately making that measurement a key part of their daily life. | Sponsored Content

#BehindTheHeadlines: The Globe and Mail shows what underpins its investigative climate journalism

2022-02-17. The Canadian newspaper made available the sources of an investigative climate story, giving readers access to more than 180 files as part of a campaign to show what underpins its journalism.

New WAN-IFRA report reveals how publishers are banking on AI to drive their business

2022-02-15. More than 75 percent of news executives surveyed in a just-published WAN-IFRA report say they believe Artificial Intelligence is critical for the success of their business by 2024. As editors warm to the idea of using AI to help grow their subscription business and improve workflows, there is still a long way to go to reach true adoption.

How to harness human bias in algorithmic content curation

2022-02-06. How can news organisations harness human bias in algorithmic content curation? Sonali Verma, the Globe and Mail’s Senior Product Manager, Analytics Products, explains how they created an AI system that incorporates the best of human judgment as well as machine learning, with safeguards built in to prevent the machine from descending into clickbait hell. | Sponsored Content

Three complementary strategies to increase ARPU

2022-02-02. KPIs around traffic and audience volume can no longer be considered a key monetisation metric. ARPU (average revenue per user) is now the essential KPI that should be placed at the centre of publishers’ digital strategies.

Five climate change storytelling tips from mobile journalist Yusuf Omar

2022-02-02. “Focus on answers, focus on solutions because our generation is tired of hearing about the problems,” says mobile journalist and Hashtag Our Stories co-founder Yusuf Omar.

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Le Parisien’s Buying Power newsletter resonates with readers

2022-01-31. Like many progressive news publishers, France’s Le Parisien offers its readers an array of newsletters focused on a variety of topics from the day’s top stories to ones that focus on politics, entertainment, sports and so on. But it’s one called “Ça me rapporte” (Buying Power) that has particularly resonated with its audience.

How publishers are using ecommerce strategies to boost revenue from digital subscriptions

2022-01-31. Selling digital subscriptions is no longer enough, there is a growing demand for ecommerce based media subscription platforms that allow publishers to activate new cross-selling and upselling strategies. | Sponsored Content

AFP reorganises newsroom with emphasis on climate coverage

2022-01-31. Reshaping the newsroom for a post-COVID-19 world offers a unique opportunity to put climate change coverage at the centre of operations – as AFP in France has done.