News

4 lessons from 4 years as an Impact Editor – and why your newsroom needs one

2023-06-07. “Information is power; let’s really harness that power” – The Bureau’s Miriam Wells goes beyond the metrics to measure the social value of journalism – with resounding impact.

New survey finds half of newsrooms use Generative AI tools; only 20% have guidelines in place

2023-05-25. A new WAN-IFRA survey, conducted in collaboration with SCHICKLER Consulting, sets a barometer of where news publishers stand so far on using Generative AI.

‘Exploration and experimentation are key to media’s survival’ – what AI can do for your newsroom – and audience

2023-05-24. Even as media players veer between “despair and enthusiasm” at the threats and opportunities presented by AI, experts at WAN-IFRA’s Digital Media Europe 2023 event illustrated examples of generative AI’s transformative powers.

How subscriber-only newsletters help The New York Times boost retention

2023-05-22. During the past couple of years, The New York Times has been aligning the strategy of its large newsletter portfolio with the company’s ambitious goal of becoming the indispensable subscription news source for every curious English-speaker around the world.

Web3: How decentralised technology could change journalism

2023-05-15. As web3 becomes more prevalent in the online space, and news publishers continue to experiment, new prototypes could provide ways for publications to take advantage of the facilities web3 has to offer.

After early missteps, Sweden’s NTM finding subscriber success with video

Initially, NTM had a few stumbles when it began working on video, and the publisher went down a long (and costly) path that it eventually ended up abandoning. Today, things are very different: “It’s really good for us,” says NTM’s Jens Pettersson. “It brings us loyal customers, and they have a higher customer lifetime value. They hold on to us for a longer time and they pay us more since they pay for a premium package.”

The Mill finds sustainability by flipping scale on its head

2023-05-12. In the quest for a new business model for high-quality local news, Joshi Herrmann, a young journalist in the UK, is using subscription-based newsletters to deliver meaningful local news and build communities.

Bangladesh: Inside Prothom Alo’s strategies for increasing ad revenue

2023-05-11. ABM Jabed Sultan, Chief Business Officer at Bangladesh’s Prothom Alo Digital, recently shared some of the secrets they use to maximise revenue from advertising.

How Amedia fine-tuned a bundled subscription product to meet reader needs

2023-05-05. Amedia in Norway has been a beacon of inspiration in the industry for digital subscription and data strategies since it burst onto the global scene at WAN-IFRA’s annual Digital Media Europe conference in 2017. Six years later at our most recent DME, the local publisher openly shared how its bundled subs product +Alt stumbled before finding its feet.

Live coverage, optimal for play-by-play sports reporting

2023-05-04. In the past, the only way to see your favorite sports team was to attend a game or watch it on TV. Today, live sports can be consumed in a variety of ways. | Sponsored Content