Lucía González is Head of Audience Development and Digital Strategy at El País, Spain’s leading subscription-based newspaper, which is celebrating its 50th anniversary this year. She previously served as Deputy Editor at La Vanguardia, focusing on the newsroom’s digital development.

At El País, she has worked as Coordinator of El País Madrid (local news) and of the digital culture website Verne. Earlier in her career, she was part of the team that launched El HuffPost in Spain and worked at the digital desk of El Mundo.