Qama Qukula serves as the Audience Engagement Editor at News24, South Africa’s largest and most trusted news brand. She leads the strategic direction of News24’s social media platforms, newsletters and subscriber engagement efforts. Since joining the newsroom in 2022, she has championed and collaborated on several award-winning editorial projects and campaigns. She holds a postgraduate diploma in Media Management from Rhodes University, earned with distinction. She loves journalling and SA jazz, still splurges on glossy magazines, and remains curious about the art of a great quiz.