Luis has over 20 years of strategy consulting and industry experience in using data to unlock business value. He has worked with leading companies across Brazil, UK, Middle East, and South-East Asia in the telecom, media, and technology sectors. His engagements typically revolve around analytics-driven strategy, marketing, product development and growth.

Luis has an MBA with distinction from London Business School, and a Bachelor of Science in Industrial Engineering from Escola Politecnica, Universidade de Sao Paulo.