Ashwin Padmanabhan is the Chief Operating Officer of WPP Media (formerly GroupM) South Asia. With over 25 years of experience, he has built a diverse career across industries including petrochemicals, services, information technology, broadcasting and advertising.

In his current role, Ashwin leads investments at WPP Media South Asia, working to help clients maximise returns from their advertising investments. Over the years, he has also played a key role in building and leading new businesses, including GroupM’s influencer marketing business, GOAT, and its content investment and production business, GroupM Motion Entertainment.