Cania Citta is the Co-founder and Chief of Strategic Communication of Malaka, a digital media company with over 1,1 million subscribers on YouTube and 780k followers on Instagram whose audience are predominantly Gen Z. She holds a bachelor’s degree in Political Science from Universitas Indonesia. Since 2020, she has also been a teacher/trainer for reasoning and decision-making courses at Zenius, an Edtech company which shares the same vision as Malaka—to nurture a rational, scientific-minded, and empathetic society. In January 2025, she published the “national mega best seller” book titled “Makanya, Mikir!” (“For God’s Sake, Think!“) with a co-author Abigail Limuria (Co-founder of What Is Up, Indonesia?) which discusses basic frameworks to make smarter, healthier everyday decision-making.