Edward Ho

Senior Data Scientist, Neue Zürcher Zeitung (NZZ), Switzerland

Edward Ho is a senior data scientist at Neue Zürcher Zeitung (NZZ), responsible for the conception and creation of data products in the area of customer management and marketing. He designs experiments in collaboration with business stakeholders which measure and optimise the customer marketing approach.
Prior to NZZ, Edward has over a decades’ worth of experience from a range of industries including Credit Suisse (banking), eBay (e-commerce), Sunrise (telecommunications), Auto-ID Labs (internet-of-things) where he built data products to help businesses make better decisions.

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