Elizabeth is currently Deputy Technical Director of IAB (Interactive Advertising Bureau) Colombia. Senior executive, given her expertise, knowledge and training as a systems engineer, telecommunications specialist and master in marketing.

With more than 35 years of experience, of which for 25 years she was in charge of the technological, innovation and digital strategies of the newspaper La Patria de Colombia; today columnist of this media.

With 18 years in the digital industry, 11 years in university teaching in undergraduate and graduate courses on topics associated with marketing, advertising and digital journalism. Business consultant and mentor.