Luis Granja

General Director and CEO, Ecuavisa, Ecuador

Ecuavisa General Director and CEO, one of the leading publishers in Ecuador. More than two decades of professional career in the financial and telecommunications sectors, highlighting his leadership and ability to adapt to changing environments.

Granja holds a degree in finance engineering and a MBA in financial studies from the Tecnológico de Monterrey. He began his career as a Financial Manager at BASF, where he gained experience in corporate financial management in Colombia, Venezuela, and Ecuador. He later joined Telefónica Móviles Ecuador, holding positions such as Vice President of B2B and Digital Business and Vice President of Finance and Management Control (CFO). In 2020, he joined the media business at Ecuavisa.

With this solid track record, he has led the change in Ecuavisa’s business model, adapting to the new dynamics of information consumption without losing its journalistic essence.

Its analytical approach and strategic decision-making skills have allowed Ecuavisa to maintain its leadership in the sector, while investing in digital transformation. It has successfully aligned its organizational structure with the demands of today’s market. It has also driven content diversification, technology integration, and audience growth across different platforms.