
Mehak Kasbekar is a next-generation media leader known for building brands that shape culture, not just follow it. As Country Manager & Editor-in-Chief, she brings together editorial instinct, commercial strategy and creative execution — redefining what modern media looks and sounds like in the attention economy.
Her leadership is marked by scale with soul: delivering performance while staying deeply audience-first. Currently leading operations at Brut India, Mehak has built the brand into one of the most influential and credible voices in youth media, driving storytelling that breaks formats, spans borders, and earns real engagement. Under her leadership, Brut India has surpassed key revenue targets while launching new IPs, formats and verticals that reflect both business ambition and editorial depth.
A journalist by training and strategist by practice, Mehak’s career spans roles in digital content, brand building and global partnerships. She has worked across markets and mediums — from anchoring panels at the Cannes Film Festival to crafting local narratives that move global audiences. A Columbia University graduate, Mehak has closely witnessed and reported on India’s evolution over the last two decades — across business, policy, politics, and society.
Her journalism has spanned multiple formats, from wire-agency to television, and from print to digital news publishing. She’s passionate about the future of storytelling, the role of media in shaping public consciousness, and building organizations where creative talent thrives.