Pauliina Toivanen

Development Manager, Sanoma Media, Finland

Pauliina Toivanen is Development Manager at Sanoma Media Finland. She works at Newsroom Processes team, which focuses on implementing and embedding journalistic transformation and development initiatives within editorial environments. She works at the intersection of journalism, product development and organizational change, contributing to the development and adoption of practical AI solutions that support newsroom workflows.

Within the WAN-IFRA AI programme, she has been responsible for developing and standardising an AI-assisted transcription process in collaboration with technology partner Limecraft. The initiative focuses on building an automated workflow that speeds up the transformation of interview recordings into draft articles while ensuring responsible and journalist-friendly implementation.