Per Johnsson is Partnership Manager at Dagens Nyheter, Swedens largest daily newspaper. Per started out his journey on Dagens Nyheter four years ago where his first task was to renew the loyalty program. A couple of years back he initiated the partnership with Tipser to try out and grow e-commerce
as an additional revenue stream. Before Dagens Nyheter Per has been Marketing Manager for several magazines within B2C and B2B.