Simon Binns

Managing Editor, LADbible Group, United Kingdom

Simon is the Managing Editor of LADbible Group. He is responsible for ensuring editorial excellence across LADbible Group’s core web brands, with a particular focus on LADbible, UNILAD and Tyla. Simon drives original journalism and branded content strands across those hero brands whilst managing LADbible Group’s editorial leads, and being a key strategic stakeholder for the Web vertical both internally and externally. He oversees and maintains improvements in quality and tone of on-site content across LBG editorial to ensure each brand is delivering distinct best in class output, and develops the forward planning process for key opportunities, including major events, breaking news and emerging stories.

Prior to LADbible Group, Simon has worked as an Editor, Broadcast Journalist and Content Producer for various companies including CBBC, BBC News and the Manchester Evening News. At the MEN, Simon was responsible for heading up all content relating to what’s on/entertainment in Greater Manchester, growing the monthly online audience to 4.5 million unique users and 7.5 million page views – the largest regional digital footprint in the UK.