Stéphanie Barsch is a journalist and consultant with over 20 years of experience in newsrooms. Her work with major European publishers like Funke, Ringier, Axel Springer, and DMG, along with her strategic role at Meta, underscores her expertise in product development and digital transformation. She has a deep understanding of AI applications in media and the ability to support newsrooms in turning AI concepts into practical, impactful newsroom tools. Stephanie is one of the coaches of the Newsroom AI Catalyst programme,  leading the remote module on Measuring Success & ROI for AI Initiatives.