Tav is a seasoned product executive, having worked in the Silicon Valley tech scene before joining the news industry to build Zetland’s distribution platform. Originally a jazz trumpet player, his first tech startup was in pre-school ed-tech, where he led the product ABCiTY from cradle to exit, before joining issuu.com to lead the reading experience teams. He is championing the product innovation mindset at Zetland, where he has been CEO since 2020, and founded Good Tape in 2022. He also leads the horn section in Zetland’s house band and enjoys renovating his get-away house in the Danish countryside.