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A Menlo Ventures survey on the AI adoption rate earlier this year revealed that between 1.7 to 1.8 billion people around the world use AI tools today. About 500-600 million engage with them everyday.
AI is a $12 billion consumer market built in two and a half years. For perspective, turn-of-the-century dot com boom companies – the likes of AOL, Yahoo, Google, Amazon – took at least twice as long to achieve this milestone.
Like many other sectors, AI has been reshaping the news publishing industry at a stunning pace over the last couple of years. A lot has changed in a short period of time.
“AI is moving from experimentation to large-scale deployment as newsrooms shift from testing individual tools to incorporating AI into their editorial and business workflows,” said Ezra Eeman — lead of WAN-IFRA’s AI in Media initiative — as he address the audience at WAN-IFRA AI in Media Forum in Bengaluru earlier this year.
The early attitude of cautious experimentation has shifted to the sense that a commitment to company-wide action and implementation is urgently needed as early adopters have demonstrated measurable productivity gains and market differentiation.
