29 January 2024 - 01 February 2024
Virtual Workshop

Navigating Key Storytelling for the Year Ahead

In Business and Financial Journalism

Register Here

PROGRAMME OUTLINE 

Session 1: 29 Jan 2024 | 14:30 – 16:30 SGT/HKT

Trends and Ideas

  • Asia Outlook: Trends and forecasts for APAC economies next year
  • What are the geopolitical risks for Asia in 2024? How will companies and investors navigate these risks?
  • Stories to Watch: a guest editor shares their views on the key business story themes in 2024
  • Apply brainstorming tips to identify impactful business stories on your patch

Session 2: 30 Jan 2024 | 14:30 – 16:30 SGT/HKT

Report the ‘Green’ Business Story

  • Why climate change is a key part of the business beat
  • After COP28: From climate finance to the energy transition, the green biz takeaways from Dubai
  • ESG Asia: How to find the story hiding in a corporate sustainability report
  • Identify “green” business stories that engage your audience

Session 3: 31 Jan 2024 | 14:30 – 16:30 SGT/HKT

Investigate the Story

  • Trends in climate change greenwashing and misinformation
  • How to recognise and counter vague language, deceptive data and other greenwashing tactics
  • Apply tips to identify, plan and report an investigative story project with a business angle
  • Gather insights from a guest journalist who has led investigative projects

Session 4:  01 Feb 2024 | 14:30 – 16:30 SGT/HKT

Find the Solution

  • Explore the concept of solutions journalism and how it can engage audiences
  • Apply solutions reporting techniques to your business or finance beat
  • Examine the four pillars of a solutions story through case studies
  • Apply tips for brainstorming and reporting a solutions-based business story