13 - 15 October 2020
Virtual

October 13 Tuesday

10:00

Welcome Remarks

Chair
Founder & CEO, Web3 Builder, Terminal 3, Hong Kong
10:15

Opening Keynote | CHINA, COVID-19 AND A RECORD 6 MILLION SUBSCRIBERS

In this conversation with South China Morning Post CEO Gary Liu, The New York Times’ Managing Editor, Joseph Kahn, discusses how the Times has weathered the pandemic with its best-ever results of nearly 600,000 new subscriptions in Q1/2020 alone, how to prepare the newsroom for the reader revenue and product journey and the inevitable discussion around US-China relations and the upcoming US elections against the backdrop of a still-raging pandemic.

Moderator
Founder & CEO, Web3 Builder, Terminal 3, Hong Kong
Keynote
Joe Kahn NYT
Executive Editor, The New York Times, USA
10:45

New Products, New Revenues

Media companies are increasingly innovating and coming up with new ideas for digital products and services which bring in new revenues.

The Washington Post’s Director of Newsroom Product, Greg Barber will speak on how product thinking is woven into the Post newsroom and the examples of tools and projects they have created using a product mindset. He will also share learnings, next steps and hopes for the future.

For Malaysia’s Sin Chew Daily Corporation, Tan Lee Chin will describe how they grew their email database by 120 per cent, increased revenue and referral traffic from social media tools and data analytics. At Sin Chew, trending stories are built up with detailed updates, growing to a monetizable length.

Catch their conversation with product consultant and former Le Parisien Chief Digital Officer, Ariane Bernard, who will be moderating this insightful session.

Moderator
Publishing platform founder & product management consultant
Speakers
Director of Newsroom Product, The Washington Post, USA
Group COO (Group Strategy and Content), Media Chinese International, Malaysia
VP, United Digital Intelligence, United Daily News Group, Taiwan
Hosted by
11:30

Virtual Expo & Networking

Find the technology solutions you have been looking for. Check out our sponsors’ virtual exhibition booths and meet them online! Delegates and exhibitors can schedule meetings and video calls via WAN-IFRA’s EventsAIR platform

13:00

Power Conversation 1: Building A Data Culture [WAN-IFRA Publisher Members Only]

Ways to build a data community and talent pool of media data and analytics professionals who are critical to today’s data-driven media organisations.

Power Conversations are 45-minute closed-door conversations for industry colleagues to come together to exchange ideas with peers. Each of these sessions is limited to 20 participants to ensure everyone has a chance to speak up. If you’re a WAN-IFRA publisher member, you’re invited to sign up for your place at this virtual table when you register for Digital Media Asia! The Power Conversation session you have been accepted into will only appear on your virtual event schedule (called a timeline) if you have secured a place. No further registrations will be possible once the session is fully subscribed.

Keynote
VP of Data, South China Morning Post
14:00

Deep-Dive | Data Maturity Driving Business Outcomes: Lessons From The Gni Data Labs

Many news publishers in APAC are still in the process of developing mature data-driven strategies. It can seem intimidating to start thinking about leveraging audience data beyond the realm of ad monetization, but as the Google News Initiative Data Labs participants discovered, the benefits become apparent quickly.  Our panelists discuss their experiences with leveraging audience data toward two different use cases: content planning and re-circulation, and the value this brought to their organizations.

Moderator
Ads Privacy Lead, Google Asia Pacific
Speakers
Head of Data And Analytics, NZME
CEO, Jagran New Media, India
Senior Analytics Director, APAC, MightyHive
Hosted by
15:30

Building A Data-Centric News Organisation

From audience engagement to advertising to spotting new opportunities, media companies are moving to a data-driven culture. How does one build the right team, tech stack and ensure relevant data flows across the organisation?

Find out why Big Data (analytics – behaviourial) and Small Data (insights – attitude) are equally important and how they complement each other. Learn through these examples from data-savvy publishers.

Moderator
Director, Business & Audience Insights (Research & Analytics), BBC News - Global
Speakers
Head of Analytics, Customer Experience and Business Operations, Singapore Press Holdings
VP of Data, South China Morning Post
Group Account Director, Digital Media Solutions, Mediacorp Pte Ltd
16:30

Afternoon Keynote | From Belgium To Dublin And Beyond: The Mediahuis Story

For a seven-year-old company, MediaHuis’ expansion from its native Belgium to the Netherlands, Ireland and most recently Luxembourg in April 2020, through acquisition of the Dutch NRC Media group, Telegraaf Media Group, Ireland’s Independent News & Media and Saint-Paul Luxembourg, has been nothing short of remarkable. Today, it publishes over 23 news titles and employs more than 4,600 staff.

Find out what drives this bold company with big media technology and services ambitions, a strong digitally diversified business base and above all, a deep commitment to independent quality journalism and innovation, coupled with strict operational and financial discipline.

Moderator
Head of Operations/Chief Operating Officer, Inquirer Interactive, Inc., Philippines
Keynote
COO, Mediahuis, Belgium
Hosted by

October 14 Wednesday

10:00

Morning Keynote | Sustaining Local News: Ken Doctor's Prescription For Storytelling, Scale And Digital Economics

In the tumultuous 2020s, dare we dream of a new, growing model that can work to build democracy?

Ken Doctor’s Lookout Local launches soon, and he takes us inside its strategy.

Moderator
Consultant on Digital, SunStar Publishing Inc.
Keynote
CEO, Lookout Local, USA
10:30

Premium Advertising

The future of the advertising ecosystem and opportunities with premium programmatic, publisher alliances

Moderator
Asia Editor, WARC
Speakers
CEO, GDP Networks
VP, Partnerships & New Business, Mediacorp
Chief Sales Officer, Nine Entertainment Co., Australia
11:30

Virtual Expo & Networking

Find the technology solutions you have been looking for. Check out our sponsors’ virtual exhibition booths and meet them online! Delegates and exhibitors can schedule meetings and video calls via WAN-IFRA’s EventsAIR platform

12:00

Deep-Dive | Practical Lessons To Grow Your Reader Revenue

Come to this discussion to understand the 10 essentials of your reader revenue strategy from the Facebook News Accelerator’s executive director, Tim Griggs, and then see how APAC publishers are putting these lessons to work at their news organizations today. Bring your questions about how to start or jump-start your reader revenue strategy as there will be plenty of Q&A!

Moderator
News Partnerships Lead, South East Asia, Facebook
Speakers
Coach, Facebook APAC Reader Revenue Accelerator 2020
Assistant News Editor, Hong Kong i-Cable News Limited
Senior Vice President, Bangkok Post
Assistant News Editor, Malaysiakini
Digital Marketing Director, Audience Growth, South China Morning Post
Hosted by
13:00

Power Conversation 2: The Future Of Digital Advertising [WAN-IFRA Publisher Members Only]

A discussion on what new models and formats are emerging as third-party cookies crumble in less than 18 months.

Power Conversations are 45-minute closed-door conversations for industry colleagues to come together to exchange ideas with peers. Each of these sessions is limited to 20 participants to ensure everyone has a chance to speak up. If you’re a WAN-IFRA publisher member, you’re invited to sign up for your place at this virtual table when you register for Digital Media Asia! The Power Conversation session you have been accepted into will only appear on your virtual event schedule (called a timeline) if you have secured a place. No further registrations will be possible once the session is fully subscribed.

Moderator
Head of Engineering, Advertising and Marketing Technology, Singapore Press Holdings
14:00

Deep-Dive | Transforming News And Newsroom Cultures In The Digital Era: 10 Big Ideas

Consultants and researchers George Brock and Greg Piechota take you through a checklist of key actions to guarantee success in digital publishing. Covid-19 is accelerating the shift from print towards digital and from advertising towards subscription revenue. The session will feature current examples from the WAN-IFRA Newsroom & Business Transformation Asia 2020 programme supported by the Facebook Journalism Project. At the end of this session, attendees will be receive to a link to join the speakers for a further 25 minutes of informal networking.

Speakers
Media Consultant and Researcher
Media researcher and consultant
Executive Editor (Corporate & Capital Market), The Edge Communications, Malaysia
General Manager, udn.com, Taiwan
Property and Environment Editor, The Manila Bulletin
Hosted by
15:30

Digital Subscriptions

Customer journey orchestration, recurring value and the offer, and product UX are essential elements of implementing a successful digital subscription strategy. Speakers at different phases of the subscription journey share their key learnings and offer tips.

Victoria Schultz kickstarted digital subscription transformation for eight newspapers while securing profitable margins as regional director for Norway’s Amedia Group and CEO of one of its largest newspapers. Since 2013, Daniel Mussinghoff has been building the paid content business of Axel Springer’s BILDplus, which now has over 489,000 digital subscribers. And South China Morning Post’s Adrian Lee will speak on early lessons from the Post’s much-anticipated global subscriptions launch.

Moderator
Managing Editor, The Jakarta Post
Speakers
Executive Vice President, Amedia, Norway
Director Premium, BILDplus, Axel Springer
AVP, Global Performance Marketing Shared Services, Asia, Manulife, Hong Kong
Hosted by
16:30

Afternoon Keynote | Google News Initiative: Retrospective And Looking Forward

The Google News Initiative (GNI) began in 2018 with a pledge by Google’s CEO, Sundar Pichai, to invest and collaborate with the news industry worldwide. Madhav Chinnappa, Google’s Director of Ecosystem Development, reflects on the GNI, lessons learned, and what Google’s plans are for partnering with the news industry going forward.

Keynote
madhav chinappa
Director of News Ecosystem Development, Google, UK
Hosted by

October 15 Thursday

10:00

Morning Keynote | The Evolution Of Facebook News

Facebook News integrates news in a single, dedicated space. In this session, hear more from Anne Kornblut, Global Head of Curation at Facebook, as she provides an insightful lens into the evolution of Facebook News and the curation team.

Moderator
Director of News Partnerships APAC, Meta
Keynote
Global Head of Curation, Facebook
Hosted by
10:30

Video & Audio

Video and audio consumption have grown exponentially. How to monetise is still the big question. Tips and best practices

Moderator
Director, Digital Skills Agency, Australia
Speakers
Co- Founder & CEO, Arré
Head of Global Video Solutions, Twitter Australia
Founder & Chairman, Puma Public Productions
11:30

Virtual Expo & Networking

Find the technology solutions you have been looking for. Check out our sponsors’ virtual exhibition booths and meet them online! Delegates and exhibitors can schedule meetings and video calls via WAN-IFRA’s EventsAIR platform.

13:00

Power Conversation 3: New Technologies, New Products [WAN-IFRA Publisher Members Only]

Power Conversations are 45-minute closed-door conversations for industry colleagues to come together to exchange ideas with peers. Each of these sessions is limited to 20 participants to ensure everyone has a chance to speak up. If you’re a WAN-IFRA publisher member, you’re invited to sign up for your place at this virtual table when you register for Digital Media Asia! The Power Conversation session you have been accepted into will only appear on your virtual event schedule (called a timeline) if you have secured a place. No further registrations will be possible once the session is fully subscribed.

Moderator
Head, Future Ready & Tech Partnerships, SPH Tech, Singapore Press Holdings
14:00

Asian Digital Media Awards: Best In Asia

Announcement of the best works in Asia and Awards showcase where winners will share their insights and learnings.

Moderator
CEO & Publisher, Tech for Impact Asia
15:30

The Future Forum

Moderator
Professor of Interactive Media Design, Hamburg University of Applied Sciences
Speakers
Director, Global Strategy Group, KPMG Singapore
CEO & Publisher, Tech for Impact Asia

Platinum Sponsors

Silver Sponsors

Bronze Sponsors

Media Partners

Contact us

Wilson Leong

General Enquiries / Registration

wilson.leong@wan-ifra.org

Janet Wee

Sponsorship & Exhibition

janet.wee@wan-ifra.org