08 - 10 March 2022
Virtual
India

Digital Media India 2022

The 11th edition of Digital Media Conference presents ideas on digital revenue and technology.

Register here

Programme

Digital Media India 2022

March 8 Tuesday

10:00

Welcome and Opening remarks.

Chair
Managing Director, WAN-IFRA South Asia
Speakers
Director, The Printers (Mysore) Pvt.Ltd and Member of the Board, WAN-IFRA

Keynote: Trends and predictions for 2022

A look into the predictions for the year 2022. Singapore Press Holdings (SPH) has prepared itself well to take advantage of disruptions and has even restructured its media business into a separate public limited trust.

Speakers
Editor Jefe, The Straits Times y English/Malay/Tamil Media Group,, SPH Media Trust, Singapur
10:40

Learning from the Pacific – Transformation in Australias.

Speakers
Head of network strategy and innovation, IPI Global Network of editors and journalists
11:20

The strategic role of IT in the digital transformation of publishers – and why the question of "build OR buy“ is outdated.

Chair
Consultant, Digital Age Consulting, Germany / Member of WAN-IFRA Expert Panel
Speakers
Head Publishing Technologies & Solution, Ringier AG, Switzerland

15:00

Adapting to the new normal. What next for news publishers.

Chair
Director, Digital Skills Agency, Australia
Speakers
Nitin Chandalia, Partner, BCG India
15:40

Panel discussion: CEOs of South Asian news media companies discuss the way forward for digital revenue and their strategic focus for the year 2022.

Chair
Chairman, World Editors Forum India
Speakers
Managing Director and CEO, The Quint, India
Managing Director, Vikatan Group
16:20

Learning from North America. Digital transformation and "MACU' initiatives broadening the impact of brand's journalism at WSJ.

Chair
Award-winning filmmaker, Textbook Author, Mobile Journalism Professor
Speakers
Author and Former Chief News Strategist and Chief Product & Technology Officer, The Wall Street Journal, USA
05:00

End of day 1

March 9 Wednesday

10:00

Product thinking in newsrooms, How to bring the change in the newsrooms.

Chair
Director, Digital Skills Agency, Australia
Speakers
Chief Operating Officer at REV Media Group & Technology Transformation Officer at Media Prima Berhad
10:40

Engagement through video –‘Girls on a Mission’

Engagement through video –‘Girls on a Mission’, the video by People Like Us Create (Pluc) won the second consecutive ‘Silver’ for ‘Best Use of Online Video’ at South Asian Digital Media Awards 2021. It got over 8 million views and was widely covered by print and digital media as well and set a fine example of engagement through effective use of video. These and more from Pluc.

Speakers
CEO, pluc.tv and letmebreathe.in
11:20

Mass personalization of content:

Topics and tonalities of content have different effects on different people. Mass personalization of content based on individual preferences help build customer loyalty. The DPA story.

Speakers
Chief Digital Officer, DPA, Germany

14:30

Google News Lab in India: Programs, Training To Support Digital Transformation of Journalists

Join this session to learn about how the Google News Initiative is collaborating with journalists and newsrooms to aid digital transformation and advance the practice of quality journalism.

Speakers
Google News Lab Lead, Google News Lab, India
15:00

Digital Media Trends

Presentation on the Reuters Digital News Report and the update on the India digital story. The takeaways for South Asian news publishers.

Chair
Deputy Director, Digital Revenue Network, WAN-IFRA, France
Speakers
rasmus nielsen
Director, Reuters Institute for the Study of Journalism, UK
Supported by
15:40

The new rules of engagement in socially connected world.

The ‘Mini Publisher’ concept.

Speakers
Head of Editorial Development, Kölner Stadt-Anzeiger
16:20

Presentation of South Asian Digital Media Awards 2021

South Asian Digital Media Awards 2021 recognise South Asian news publishers who have delivered unique and original digital media projects during the preceding 12 months in the year 2021. There are 10 categories of competition. The winners receive Gold, Silver and Bronze trophies.

sdma

March 10 Thursday

10:00

Keynote: Innovation in media

Keynote: Innovation in media. Presentation on the international report for the news media industry.

Chair
Journalist
Speakers
President, Innovation Media Consulting Group, UK
10:40

Subscription lead business, turning-on the subscription paywall

As The Star, Malaysia turns 50 this year, they switched on the subscription paywall in March 2021, a decision driven by the desire to bring trusted stories that will engage with their readers more than ever. The decision has paid good results so far. A peek in to their reader revenue journey and the insights to learn from.

Speakers
Senior GM, Digital, Star Media Group Berhad, Malaysia
Supported by
11:20

Subscription revenue and Data driven customer journey.

Insights from the subscription growth stories of Times Internet properties. A look into the initial learnings of the news subscription business, their key growth levers and customer insights.

Speakers
Head, Growth & Strategy, TOI+ and Newspoint, Times Internet Ltd.
12:00

5 reasons an integrated DAM system is important to The Hindu

Join Stibo DX and The Hindu at WAN-IFRA Digital Media India 2022 on March 10th to learn why one of the most circulated newspapers in India is prioritizing an integrated digital asset system in their newsroom.

Moderator
Sales Director, Stibo DX
Speakers
Chief Technology Officer, The Hindu
14:30

Presentation of Subscription Bootcamp Projects

Six leading publishers started on a digital subscription journey enrolling in the Digital News Innovating Programme – Subscription Bootcamp, offered by WAN-IFRA and supported by Meta Journalism Project India. As these publishers complete the bootcamp, they share their learning and the results of the big project they did as the outcome of the programme.

Chair
Consultant, Digital Age Consulting, Germany / Member of WAN-IFRA Expert Panel
Independent Media Consultant, Sweden / Member of WAN-IFRA Expert Panel
Speakers
Principal Product Manager, Indian Express
Head Strategy & Execution, The Print
Head of Business Development, Manorama Online
Head of business operations, ABP Digital
Manager - Data & User Engagement, The Printers Mysore Limited
16:00

In to the future: Opportunities beyond advertising

From digital subscriptions, NFTs, to many more innovative business ideas, digital media business promises gold mine for publishers. Opportunities await those who go the extra mile. Learn all about it and the new opportunity emerging in digital media business.

Chair
Managing Director, WAN-IFRA South Asia
Speakers
CEO, OIO Singapore
16:30

Summary and closing

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