Digital Media LATAM 2021 (español) - WAN-IFRA

04 - 07 October 2021

Virtual

Periodismo de robots: Llegar a miles de nuevos lectores en segundos

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EE-United Robots

Cómo convertirse en una organización audience-centric, digital-first Lecciones de las redacciones más innovadoras de LATAM

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José del Rio - LA NACION

<img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img src="https://wan-ifra.org/wp-includes/images/media/document.png" />

Andrés Mompotes - El Tiempo

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Fotografía.mp4

<img data-src="https://wan-ifra.org/wp-includes/images/media/archive.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/archive.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/archive.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img src="https://wan-ifra.org/wp-includes/images/media/archive.png" />

<img data-src="https://wan-ifra.org/wp-includes/images/media/archive.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/archive.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/archive.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img src="https://wan-ifra.org/wp-includes/images/media/archive.png" />

<img data-src="https://wan-ifra.org/wp-includes/images/media/archive.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/archive.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/archive.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img src="https://wan-ifra.org/wp-includes/images/media/archive.png" />

<img data-src="https://wan-ifra.org/wp-includes/images/media/archive.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/archive.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/archive.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img src="https://wan-ifra.org/wp-includes/images/media/archive.png" />

LA NACION 150 EN CIFRAS.mp4

La cultura de producto. El enfoque MACU del WSJ

<img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img data-src="https://wan-ifra.org/wp-includes/images/media/document.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="lazyload" /><noscript><img src="https://wan-ifra.org/wp-includes/images/media/document.png" />

Cómo hacer de una newsletter un producto irresistible. Lecciones de Quartz

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Luciana Cardoso - Quartz

Cómo garantizar los ingresos publicitarios futuros. Lecciones de dos pioneros regionales: UOL y O Globo

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Paulo Samia - UOL

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Tiago Afonso - O GLOBO

Las tendencias de los lectores que hay que tener en cuenta en 2021

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El Heraldo de México: Apostar a digital y no morir en el intento

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Armando Kassian - El Heraldo de México

Garantizar la sostenibilidad del negocio fidelizando y reteniendo audiencias

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Emilie Harkin - The Atlantic

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Louis Deering - MediaNews Group

Cómo el Boston Globe utiliza los datos para maximizar los ingresos por suscripción

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Ryan McVeigh - The Boston Globe

El camino hacia el millón de suscriptores y la estrategia de crecimiento de Schibsted a futuro

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Tor Jacobson - Schibsted

Patrocinadores

Colaboradores

Contacto

Daniela Peña

Project Executive

americasawards@wan-ifra.org

Mexico City

Raquel González

Deputy Director Iberoamerica (LATAM, Spain and Portugal)

raquel.gonzalez@wan-ifra.org

Madrid, Spain