LATAM Media Leaders Summit 2024

Anders Eriksson is the CEO of Bonnier News, the largest news media house in the Nordics which collects magazines, national and local newspapers as well as business daily and services, both within the Swedish and the international market. Bonnier News has a turnover of over €900m and employs ~8000 staff. Within Bonnier News, there are titles such as Dagens industri, Børsen, Dagens Nyheter, Expressen and Sydsvenska Dagbladet.

Héctor M. Aranda is vice-president of Grupo Clarín and general director of AGEA S.A., publisher of Diario Clarín. Grupo Clarín’s main assets are ARTEAR S.A., responsible for the television channels Canal 13 and TN, Radio Mitre S.A., Argentina’s main radio station, and AGEA S.A., responsible for Diario Clarín and Diario Deportivo Olé; its assets also include the company CIMECO, owner of the newspapers “La Voz del Interior” (of Córdoba) and “Los Andes” (of Mendoza).

Jineth Bedoya Lima, a Colombian journalist, was awarded WAN-IFRA’s Golden Pen of Freedom in 2021 for her dedication to the profession of journalism. She was recognised for her courage and tireless work in fighting impunity and promoting and protecting women’s rights.

Claudio E. Cabrera is an award-winning journalist and audience development expert, speciailizing in SEO.

Cabrera began his journalism career in 2004 while in his second year at Brooklyn College. He landed an internship at the historic black newspaper, the New York Amsterdam News. At the Amsterdam News, he covered the 2005 mayoral campaign between Michael Bloomberg and Fernando Ferrer and the likes of former President Barack Obama, Rev. Al Sharpton and Shaquille O’Neal to name a few.

In 2006, he won an award from the Independent Press Association for his work uncovering the law that allowed phone companies in NY state to charge families of inmates exorbitant rates for phone calls. Over a decade later, NY state passed a law to make all prison phone calls free.

Upon graduating in 2008, Cabrera worked at Yoonew, which was his first job out of college. He developed his digital skills working in areas such as public relations, editorial, SEO, social media and more. After Yoonew, he went back to the journalism world taking on a role as both and editor and audience development manager for InteractiveOne and then moving on to BlackEnterprise where he served in the same role.

In his time at both news organizations, he struck partnerships with the likes of AOL, The Huffington Post and Newser. He was also able to increase traffic by over 50% at both publications and created a technology town hall series with President Obama and The White House, that included many of the country’s top black editors and journalists.

With his success in this space, Folio Magazine named him one of the top audience development managers in the country in 2013.

In 2014, he worked at CBS Local as their audience development lead across the country where he helped grow traffic by over 40% and led strategy for over 100 owned and operated radio and TV stations.

In 2016, he joined the New York Times as a Senior Digital Strategist and is now their Deputy Off-Platform Director of News SEO. In his 4 years at the Times, he’s been able to grow the company’s traffic by over 100% and lead them to record years on search and in total audience.

Since, he’s joined The Athletic where he leads a team of over 30 globally on audience and has led the brand to record growth on audience.

Daily Maverick, the online South African daily, was launched by Branko Brkic in 2009 and had a readership of 12 million monthly unique visitors as of 20 March 2023. The #GuptaLeaks, Daily Maverick’s most.

Jennifer Dorre is the senior vice president of ad product and data at Hearst Magazines, the world’s largest lifestyle publishing company. In this role, she spearheads the strategic direction and advancement of Hearst Magazines’ digital advertising product offerings. With a focus on innovation, Dorre leads the ad product group, steering cross-functional team comprising product managers, designers, engineers, data scientists and ad technology specialists. Before joining Hearst Magazines, she served as a product lead for Amazon, where she was responsible for product strategy and go-to market efforts for display advertising via the Amazon demand-side platform. Dorre’s career also includes a six-year tenure as the national sales director of performance media specialist sales at Microsoft.

Lluís Cucarella is a journalist and CEO of the media consultancy Next Idea Media and the SSN Comunicación agency. He also serves as the editorial director of the Journalism Laboratory of the Fundación Luca de Tena. Additionally, he is an associate consultant for WAN-IFRA.

For over 30 years, he has held leadership positions in various Spanish media groups and newspapers. His roles have included Deputy General Manager of the Digital Area at Prensa Ibérica, Director of Online Content, Business Director, and Director of Digital Transformation at numerous Spanish media outlets. He has also served as the director of newspapers such as Levante-EMV.

Iñaki is specialized in business translation, his main role is to help other companies to incorporate data and Artificial Intelligence in their business. From Data Quality and Data Governance to the implementation of AI algorithms in the production process.

He has been helping companies from sectors such as Insurance, Telecommunications, Retail, Banking or Industry to improve their productivity and results thanks to the use of data since 2015 because, as he says, the really complicated thing is to get an algorithm to generate impact on the company, in euros.

Michael Nuzzo is the Senior Vice President, Head of Data at Hearst, where he is responsible for the democratization of data intelligence and audience activation. He has developed data monetization and productization strategies for the entire Hearst Magazines House of Brands including AURA, a first party ad targeting tool. Prior to joining Hearst, Michael served as Senior Program Director at Salesforce, where he provided oversight to critical projects and cross-functional teams working on data, privacy, and activation initiatives. He also held roles in revenue operations, solutions operations, and media planning at companies like Krux, Collective and Havas where he gained extensive experience in sales and operations management, digital media, sales forecasting, and data management.

Maria Camila is an accomplished journalist with fifteen years of experience in television, radio and digital media. She has worked in major media outlets in Colombia, such as RCN Radio, La FM, Blu Radio and Caracol Television. For the last 5 years, she has been part of the W Radio team, where she served as the main female voice of the morning desk for 3 years alongside Julio Sánchez Cristo. Currently, she is in charge of W Radio’s programming on weekends.

Additionally, for the past year and a half, she has been leading her own news channel on YouTube, which already has more than 100 thousand subscribers.

Translated with DeepL.com (free version)

Managing Director and co-founder of Fundación Gabo, an organization created in 1994 in Cartagena by Gabriel García Márquez, 1982 Literature Nobel Prize winner, and whose current mission is the promotion of quality journalism and the fostering of creativity, with an overall focus on the atelier method in memory of its founder: Gabo.
Before joining the Gabo Foundation, Jaime Abello Banfi was, between 1990 and 1994, Managing Director of Telecaribe, a regional public television channel in the Colombian Caribbean. He is a graduate of the Law School of the Pontificia Universidad Javeriana in Bogota, but has dedicated his professional life to journalism, film, communication and cultural management.

A Social Communicator with a focus on journalism, specialist in Organizational Communication from Pontificia Universidad Javeriana, Bogota, and MBA from EAE Business School, Madrid. He has more than 15 years of experience in the media industry in Colombia.
He managed the digital product area of Eltiempo.com and Futbolred.com. He is currently Product and Innovation Manager at Pulzo, where he leads the product area, technology and the Partners project.

Andrea is currently the Director of AdSales & Planning for the Andean region at Warner Bross Discovery, her mission is to contribute to the growth of the business and be an active part of the change in media consumption, seeking to energize the advertising market through an ecosystem of premium content. With a determined approach, she is a leader who seeks gender equity, and works every day so that her professional and personal actions have a positive social impact in her country and in the world.

Haydée Bagú is News Partner Manager in Google’s LATAM News Partnerships team, She’s responsible for the relationship with News publishers, media outlets and local associations in Mexico and Colombia. She majored in Marketing at Instituto Tecnológico de Estudios Superiores de Monterrey in Mexico City, and has a Master in Business and Technology by Collective Academy. She has worked in Marketing, Communications, News and digital media for the past 18 years in global companies like Coca-Cola, Publimetro and Ogilvy&Mather.

Juan Sudarsky has been immersed in the Latin American media ecosystem for 16 years, occupying roles in radio, print and digital media as commercial and digital director, in VICE Colombia and in media and communications agencies, being director of business planning for Mindshare. He joined Caracol Radio as marketing director in 2019, and CMO of Prisa Media Colombia in 2023.

Juan holds B.A.s in Journalism and Sociology from NYU, and an MBA from Universidad de los Andes.

Periodista y antropóloga de la Pontificia Universidad Javeriana. Estudiante de la Maestría en Desarrollo Rural. Interesada en entender y explicar las relaciones humanas y las de los seres humanos con otras especies desde la justicia cognitiva para quienes habitan el sur global. Esto hace en Mutante a través del análisis de conversación, la etnografía digital y la gestión del periodismo participativo.

Mexican journalist. Currently Co-director of N+ Media and in charge of Despacho N+ Digital. N+ is TELEVISAUNIVISION’s news offer in Mexico – Reporter and host of special coverage, such as the war in Ukraine and the World Cup in Qatar. He has worked for public and private media. He collaborated as a producer in the AP bureau in Mexico City. Producer, scriptwriter and reporter for the FEATURES unit of CNN en Español, where he produced the documentary EL CHAPO: DOS ROSTROS DE UN CAPO, as well as a series of special contents throughout Latin America. He co-hosted the program ATANDO CABOS with Denise Maerker, one of the most listened to radio programs in the country.