04 - 06 October 2026
Postillion Convention Centre WTC Rotterdam
Netherlands

World Printers Summit 2026

The Global Hub for Commercial Print Excellence
Registration is now OPEN.

Register HERE

World Printers Summit Programme 2026

October 4 Sunday

16:30

Rotterdam City Walking Tour

Postillion Hotel

Join us for a two hour walking tour of the highlights of the city of Rotterdam.

 

We will have a German speaking guide and an English speaking guide

 

October 5 Monday

09:00

Morning Session: Print Forward

Welcome Address: President of DistriPress & Chairman of World Printers Forum

Print & Sustainability Awards Presentation: Gundula Ullah, Chair of the Jury

Speakers
Vice-Chair, World Printers Forum and Chief Sustainability Officer, FUNKE Mediengruppe, Germany

World Press Trends

Speakers
Director of Insights & Editor-in-Chief, WAN-IFRA, Germany

The Commercial Value of Truth: Selling Trust on the News Stand

The Commercial Value of Truth makes the commercial case for physical media when digital trust collapses. Consumers can’t tell what’s real online anymore. They’re actively seeking alternatives they can verify. This is an opportunity for better quality media in partnership with publishers.

We will cover:

  • Consumer trust data – why people believe print over digital and what that’s worth commercially
  • How physical production costs create a quality filter misinformation can’t afford
  • Why the newsstand becomes the marketplace for verified information
  • How your supply chain – publisher, printer, distributor, retailer—positions itself as infrastructure for truth

The outlets and supply chains that own the next decade won’t be those with the biggest reach. They’ll be the ones that wrap innovation into platforms that consumers trust.

Speakers
Founder of Greenscreen

Risk Intelligence to Futureproof Your Business

Let’s face it: the print industry is navigating unprecedented change. Declining readership, supply chain pressures, restructuring, diversification into new product lines – we know what needs to happen. We need to innovate. We need to take calculated risks.

So why is that so hard to do?

It’s not about strategy documents or market analysis. It’s about people. Specifically, it’s about Risk Intelligence – the human capability that determines how we perceive, process, and respond to uncertainty and risk.

Just as we understand Emotional Intelligence or Social Intelligence as critical leadership capabilities, Risk Intelligence shapes how leaders and teams navigate the unknown.

It’s what drives some leaders to embrace innovation while others hesitate. It’s what determines whether your team sees change as threat or opportunity.

But here’s the good news: Risk Intelligence isn’t fixed. Understanding it – in yourself and in your teams – is the first step to building the innovation culture your print business needs to thrive through transformation.

 Join Dr Aarti Anhal as she explores:

  • What Risk Intelligence is, and why it matters more than ever for print business leaders navigating industry transformation
  • The direct links between Risk Intelligence, business performance, and your capacity to innovate under pressure
  • 3 practical steps you can take immediately to understand your own Risk Intelligence and create the conditions for your teams to take smarter risks

Whether you’re navigating mergers and restructuring, rethinking distribution models, or diversifying into collectibles, your Risk Intelligence – and that of your leadership team – will determine how successfully you adapt.

Speakers
Founder of before nine
11:00

Mid-Morning: Networking & Mini Showcase

12:30

Lunch Break

13:30

Afternoon Session: Insights for Action

Outlook for Printed Media to 2031

This presentation provides an outlook on the future of print for media products with market forecasts for coldset and heatset web offset and digital production printing, and trend analysis for each key media type including newspapers, magazines and books. Building upon proprietary data from Smithers, the presentation will offer a glimpse into trends, hot topics and opportunities over the next five years.

Speakers
VP Reports, Smithers

The Power of Print

The Trend Tracker research published by Two Sides in 2025 shows consumers still do not understand the sustainable nature of paper products where, too often, print and paper are vilified as wasteful and bad for the environment. It also shows that consumers value newspapers and magazines, trust print, want the choice and do not want to be forced down digital only media.

Jonathan will present the key findings from the research and how, with facts, Two Sides and the Love Paper campaign dispels these myths on sustainability, providing the industry with resources and information to explain how print, paper and paper-packaging are the natural and sustainable choice.

Speakers
Managing Director, Two Sides

The Brussels Intelligence Brief: Navigating the New EU Media Landscape

As the European Union intensifies its efforts to protect the democratic information space, the regulatory environment for news media is shifting at a rapid pace. Join News Media Europe for an exclusive update on the latest intelligence from Brussels. This session will provide an inside look at the implementation of the European Democracy Shield and other critical legislative developments impacting newsrooms today. We will unpack the high-level policy trends and practical implications that will shape the future of the European media industry in 2026 and beyond.

Speakers
Senior Policy Manager at News Media Europe

Paper’s Forest Problem: What Timber Markets Mean for Your Paper Supply

European forests supply the paper that keeps newspapers printing. But the sector faces mounting pressure: stricter regulations, climate-driven supply disruptions, and shifting market dynamics are reshaping timber availability and pricing. This session delivers a forestry insider’s perspective on what publishers should expect in the coming years. Peter Hasulyó, founder of ForestryBrief—Europe’s leading forestry intelligence newsletter—will outline the key trends affecting pulp and paper supply chains, identify emerging risks, and highlight opportunities for publishers to secure their material futures. Practical intelligence for strategic planning, not academic theory.

Speakers
Founder of ForestryBrief
18:15

Evening Event

Catch our designated buses leaving from WTC, Postillion to take us to our Welcome Event.
After a deep dive into the first day of the conference, it’s time to come up for air – and then go right back under!  We invite you to join us for a truly immersive networking experience at the Rotterdam Oceanium.
We’ll start the evening wandering through underwater tunnels, surrounded by the beauty of the deep. Eventually, we’ll make our way to our private dining room where we can watch the local sharks circle.  It’s the perfect setting to discuss our favorite topic: preserving our print bubble. While the “digital sharks” might be circling the industry, we know that print isn’t just surviving – it’s an ecosystem worth protecting.
Let’s prove that print still makes a massive splash.

October 6 Tuesday

08:30

Morning Session: Collective Media Strength

Supplier Roundtable

This session breaks away from the traditional presentation format to host an informal, high-impact dialogue between publishers and suppliers. Participants will dive into the critical pain points currently facing the industry, working together to identify practical, “future-proof” strategies. This is a collaborative space designed to move past generalities and tackle the real-world challenges of building a resilient supply chain.

Boosting Margin – Eliminating Waste

Joint session with experts from UPM, FOGRA, and ppi media.

In an era of rising substrate costs and tightening deadlines, efficiency is no longer a luxury – it is your competitive edge. Join experts from UPM, FOGRA, and ppi Media as we deconstruct the print supply chain. We will reveal how proper paper acclimatization, rigorous FOGRA standards, and automated workflows can slash your make-ready times and eliminate the “hidden tax” of material waste.

Speakers
Chief Executive Officer / Managing Director (CEO), ppi media
Managing Director & Head of Institute, Fogra
Director Technical Customer Service, UPM

Keynote speaker - Schwarz Group - Paper Procurement 

Uwe Bartmann, Executive Professional, Schwarz Beschaffung

Speakers
Executive Professional Schwarz Group

The Climate-Profit Equation: Linking sustainable growth to degrees Celsius

Markets celebrate growth figures — but what if temperature becomes the true bottom line? In a planet warming beyond 1.5 °C, the traditional notion of profitability reaches its limits. This talk explores how business success can be reconceived: not only in euros, but in degrees Celsius. Through an innovative calculation model, it shows how climate impact can be directly linked to corporate profitability — and why a “hot profit” can often turn out to be a dangerous one.
The result is a shift in perspective: economic efficiency begins not with cost, but with the temperature effect of every business model. Those who stay “cool” in the heat of transformation will win twice — ecologically and economically.
Speakers
Sustainability Manager at Publisher Consultants GmbH
Founder and Managing Director of Butterfly Effect Consulting GmbH
14:00

Afternoon Session: The Profit Blueprint

When Print Thrives and When It Doesn’t: Lessons from the North American Market

The North American print news media market is increasingly bifurcated. While some print products continue to perform well through disciplined pricing and sustained product investment, others have struggled as product quality declined and cost-cutting intensified. In this keynote, Matt Lindsay, PhD, draws on more than two decades of experience working with news media organizations, combining extensive benchmarking data with real-world examples to highlight what’s working, what’s not, and the lessons European publishers can apply to adapt or avoid similar pitfalls.

Speakers
CEO at Mather Economics LLC

Beyond the Dashboard

Brands, media agencies and creative agencies have optimised for what’s easy to plan, buy and report. The side-effect is a familiar distortion: channels that behave differently in measurement get downgraded — and print increasingly falls out of the creative brief altogether.
Beyond the Dashboard looks at what happens when print is treated as a testable business variable rather than a legacy format. Ulbe Jelluma will unpack evidence from real campaigns across newspapers, magazines, door drops and direct mail — how the impact was measured, what print added incrementally, and why physical media still changes outcomes in a screen-first world.
Speakers
Print Media Ambassador for Print Power Europe

Say Hi to AI

Don’t be afraid of technology – you need to understand how these things work!
Artificial intelligence isn’t a new phenomenon – what is new is how easy it is for everyone to use today.
In ‘Say Hi to AI’, Christian Bredlow shows why AI is not about technology, but about attitude: staying curious, sharing knowledge, trying things out. What happens when we remain playful? When we build our own AI agents and understand how these systems work – instead of humanising or mystifying them?
Together with his virtual assistant Amy, Christian demonstrates live how it is already possible to save over 60 hours per month – and why this is precisely where the great opportunity lies: more time for more meaningful work, better decisions and real effectiveness.
Speakers
Founder & CEO Digital Mindset GmbH
Day 1, 04102026

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