05 - 09 February 2024
Virtual
India

YouTube Videos & Channel Monetisation

Register here

Agenda:

Module 1:

5 February 2024, Time: 11.00 – 1.00 pm IST

YouTube metadata optimization

  • Title creation
  • Description creation and optimization
  • Tags creation and optimization
  • Regional language tags
  • File name optimization, transcript and more

Module 2:

6 February 2024, Time: 11.00 am – 1.00 pm IST

YouTube engagement

  • Adding and optimizing YouTube cards
  • How to encourage users to leave comments
  • How to increase interaction in comments
  • Increase social engagement across other platforms like Facebook and Twitter and more

Module 3 :

8 February 2024, Time: 11.00 am – 12.00 pm

YouTube growth hack

  • Understanding the channel’s traffic source
  • Shorts feed
  • Browse features (primarily homepage) and more

Module 4:

8 February 2024, Time: 12.00 pm – 1.00 pm

YouTube growth hack

  • Suggested videos
  • YouTube search
  • Understanding analytics for each of the above traffic sources
  • Optimization for each of the above traffic sources and more.

Module 5 :

 9 February 2024, Time: 11.00 am – 12.00 pm IST

Video level engagement, optimization, and enhancement

  • How viewers found this video
  • Understanding video impressions & how they lead to watch time
  • External traffic sources and more.

Module 6:

9 February 2024, Time: 12.00 pm – 1.00 pm IST

Understanding video-level analytics and optimizing future or same videos

  • Understanding audience retention graphs
  • Optimization of the same or future video by using best practices, basis these metrics and more.
Day 1,

Contact

Vijayalakshmi Murali

Manager - Business Development and Operations

vijayalakshmi.murali@wan-ifra.org

Chennai, India