World Printers Forum Outlook 2021-22
The WAN-IFRA World Printers Forum Outlook survey is conducted each year to understand the trends and predictions in the printing industry.
Newspapers’ printing operations across the world told us they were looking forward to 2022 with a sense of hope. After a year of big challenges in 2020, 2021 turned out to be fairly positive in terms of revenue, according to the survey.
And that’s not all. The results of the survey, powered by data market research specialist Syno International, indicate an upbeat 2022 as most respondents expect an even better financial result. Printing executives from across the globe who are members of the World Printers Forum and part of the WAN-IFRA Global Media Trends Panel take part in the survey sharing their plans and insights.
The survey saw 73 respondents from 17 countries. Most of the newspaper printers that participated in the 2022 Outlook survey had average paid weekly circulations between 100,000 and 4 million copies.
This year’s analysis was provided by former Director of WPF, Manfred Werfel.
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