“Local” used to be all about geography. For newspaper readers worldwide, the most relevant stories and advertising are local in theme – impacting them in the communities where they live and work.
The availability of personal computers, data networks as well as mobile computing and communication has changed dramatically the way people communicate, entertain and inform themselves in the last years.
Strategy is just about starting to be of real interest to the newspaper industry.
Are newspaper production processes adapted already to industrialised production, and/or where do potentials for rationalisation still exist?
The newspaper publisher, as an “all in one” company that includes all organisational units necessary to create and produce a newspaper, while still predominant, is no longer the rule.
The demise of the newspaper has been greatly exaggerated. In fact, the world has never seen so many daily newspapers – now numbering more than 10,000.
Many standards for quality exist within the graphic arts industry. This research project has investigated the relevance of such standards to the UK newspaper printing sector, in particular regarding the quality control of ink and paper.
Driven by worldwide increasing cost pressure, operations are being compelled to organise their business processes to be more efficient, more flexible and leaner.
This edition of World Press Trends contains reports on every country in the world where newspapers are published.
This report is about attention to what matters. It shows how, by concentrating on the drivers of advertising revenue, newspapers can grow their business, not only in the core print product, but also across the growing range of complementary products.