2013-04-13. If content can be social, advertising can be too: this is the premise on which BuzzFeed’s revenue model is based. BuzzFeed makes 100 percent of its revenue from sponsored content, which Chief Revenue Officer Andy Wiedlin described at WAN-IFRA’s Digital Media Europe 2013 as a more effective way for advertisers to connect with audiences, compared with traditional display ads.
Put very simply, the daily work of a journalist involves the gathering, processing, and finally the distributing of information. In order to corroborate their particular lines of inquiry, journalists find themselves needing to approach experts in a variety of fields such as politics, economics, culture, and sometimes highly specific areas of scientific discovery. However, seeking out these contacts and building long-term relationships with them can prove trickier said than done.
The London School of Economics expressed outrage after learning tonight’s episode of BBC’s Panorama, “North Korea Undercover,” was filmed during an unofficial school trip. In late March three journalists posed as LSE employees and accompanied 10 students into the country, normally inaccessible to foreign journalists.
Hailed as “the most important site in Mexico” a new report suggests popular Blog Del Narco might not be so original afterall.
Editor-in-chief of Rue89, Blandine Grosjean, gave a masterclass on 11 April at Sciences-Po’s journalism school in Paris, providing a fascinating insight into the workings of the French news website. Her talk focussed on the importance of reader participation at Rue89 through three main elements of the website: “témoignage” (witness reports), “porte-monnaie” (readers divulging their financial information), and “commentaires” (the reader comment system).
LinkedIn’s gone a long way from being just a virtual resume pile. After what CEO Jeff Weiner called “a transformative year” in 2012, the company has cemented itself in the media industry, most recently with Thursday’s $90 million purchase of news reader Pulse.
One country borders Iraq and Saudi Arabia. The other lies in central Africa. While both small in size and scope, Burundi and Kuwait are making headlines for passing harsh media laws severely limiting journalist freedoms.
More publications are basing reporters’ and editors’ salaries on business metrics such as pageviews, unique visitors and ad sales — but what will that mean for journalism?
On the sixth day of a series of revelations from the international media circuit concerning the world of offshore fiscal fraud, a minister of the French government appealed to “the press” to hand over the data upon which their investigations are based.
Tumblr CEO David Karp announced this week that Storyboard, its high-profile blog of original content, would be shutting down after one year.
The crucial question being posed by media columnists and bloggers in the wake of Margaret Thatcher’s death is a moral one, concerning the tone adopted by newspapers in their reactions to the death of such a controversial public figure.
Following a dramatic disagreement over the future direction of the news magazine, Der Spiegel editors Georg Mascolo and Mathias Müller von Blumencron have been relieved of their duties with immediate effect.
