2023-05-30. Die Zeit is a weekly German newspaper and among the most successful European publishers that has explored subscriptions as a revenue stream. Here’s how the company experimented with early retention strategies and fostered routines with its audience.
2023-05-26. The gamification of news keeps proving successful for news media websites. Norkon’s Fantasy Funds for example, allowed reputable financial news media to engage up to 24k players, increasing significantly readers and subscribers. Also WAN-IFRA is making its contribution to playing with news, thanks to the project NewsArcade.
2023-05-25. A new WAN-IFRA survey, conducted in collaboration with SCHICKLER Consulting, sets a barometer of where news publishers stand so far on using Generative AI.
WAN-IFRA and Germany-based SCHICKLER Consutling Group conducted a global survey of newsroom executives to examine how they are using Generative AI tools – or not. The results, our analysis and report reveal an industry ready to plow forward with experimentation, aware of the tools’ potential, while at the same well aware of the challenges and concerns involved.
