“We want to show that people have changed when embracing newspapers,” says Suzanne Raitt, Vice President Marketing and Innovation, Newspapers Canada, during a session Tuesday at WAN-IFRA’s World Advertising Forum in Torino, Italy.
Extending brands in the current market is necessary to lead to more profitability for media organisations, according to Gary McNish, Managing Director of NASA (National Advertising Sales Agency), U.K., during a session at WAN-IFRA’s World Advertising Forum in Torino, Italy.
What are the key attributes of an effective editor in a time of constant and dramatic upheaval in the news business? David Boardman, Dean of the School of Media and Communication at Temple University, Philadelphia, USA, shared his formula for the effective evolving editor at the World Editors Forum in Torino today.
How to do more with less? That is the “million dollar question” that was addressed in a session titled, “One size does not fit all – maximising results with limited capacity and smart approaches,” during the World Newspaper Congress in Torino.
While paid-for-digital circulation has been growing and is predicted to keep growing, the fact is that most of us are still reliant on print for our revenues, says Eamonn Byrne, Director, The Byrne Partnership, UK.
One of the toughest tests of ethical journalism in Europe is the tragic story of migration involving thousands of poverty-stricken men, women and children from Africa and the Middle East – many of them fugitives from war – who risk their lives to make the perilous crossing of stormy seas to seek sanctuary on the southern shores of Italy and Spain.
The need to urgently shield investigative journalism in the post-Snowden era is the burning issue in newsrooms globally, according to the World Editors Forum Trends in Newsrooms 2014 report, launched in Italy, today.
Newspapers are currently in a rebuilding stage, block by block, says U.S.-based media analyst Ken Doctor, adding: “I call this the age of crossover.” While only 5 to 10 percent of publishers’ income currently comes from digital, today is about new ideas and new models, which is part of the long-term transition the industry is going through.
The Media Innovation Hub of the 66th annual World Newspaper Conference was held Monday evening at the NH Lingotto Hotel.
As newspaper publishers continue to make the transition from print-only businesses to multiplatform ones, they must keep their consumers at the centre of their efforts, advise speakers during the “Innovation: From idea to impact” session of the World Newspaper Congress in Torino, Italy.
Print and digital combined are increasing audiences for newspapers globally, but digital revenues are not keeping pace, posing a risk for newspaper businesses and the societies they serve, the annual World Press Trends survey released Monday by the World Association of Newspapers and News Publishers (WAN-IFRA) reveals.
The incoming Editor-in-Chief of Guardian.com, Janine Gibson, says that investigative journalism may need to be moved ‘off shore’ to avoid the threat to sources and reporters posed by state surveillance, in the post-Snowden era. “We will have to move to the place where it’s easier to report – where there are less restrictions”, Gibson told the World Newspaper Congress and the World Editors Forum in Torino, Italy, today.