Today, after two years of experimentation, The Sun, the UK’s top-selling tabloid, has removed all traces of its paywall. The newspaper will focus on recovering and growing its digital audience. From now on revenue will be advertising driven.
Dmitry Shishkin, Digital Development Editor at BBC World Service Group, says it is important to recognize that everyone is a digital journalist now; data must form the basis for all decisions; and innovation is the underlying principle.
The 2015 Paris Climate Conference (COP21) kicks off on Monday the 30th of November in Paris. With more than 3000 journalists registered to cover formal events, and many more expected in the city for the fringe activities, we offer some tips and tricks to help get the most out of the climate change jamboree.
Publishers have a distinct advantage over other content providers or marketing agencies in that they “own” their audience. However, this can also be a weakness, as most brands want their content to reach a certain threshold of impressions, counted when a web page is shown to a visitor. Technology to improve the challenge of scale is on the rise but certain publishers are resisting the change, worrying that it might turn native advertising into the next banner ads.
2015-11-23. Pressures on free and independent media in Hungary are accelerating and the Fidesz government is enacting new and broader laws and regulations aimed at making Hungary’s media pliant to its wishes. These are some of the conclusions of “Articles of asphyxiation. Soft Censorship in Hungary”, a new report by the World Association of Newspapers and News Publishers (WAN-IFRA), the Center for International Media Assistance (CIMA) and Mertek Media Monitor.
A breaking news event pops up on your social media feed. Before you can send your reporter to the scene, the best pictures and videos are already captured by eye witnesses. But can you trust and use their materials? How do you verify them?
The French National Assembly passed an amendment last Friday to eliminate all media censorship from the ‘State of Emergency’ legislation. The announcement came following the approval of its three-month extension.
Despite presidential promises, soft censorship – most conspicuously in the form of partisan allocation of government advertising – remains a powerful impediment to a free, independent and pluralistic media in Mexico. This is the main conclusion of “Breaking Promises, Blocking Reform: Soft Censorship in Mexico”, a new report by the World Association of Newspapers and News Publishers (WAN-IFRA), the Center for International Media Assistance (CIMA) and Fundar, Center of Analysis and Research.
Context is what turns a social post or a piece of UGC into a story; it also helps you to work through a verification process quickly. That is what Fergus Bell, UGC and digital newsgathering expert, writes in this piece originally published for First Draft on Medium.
As CEO of publishing solution provider ppi Media, Norbert Ohl has seen trends come and go. In this guest post, he takes a stance on programmatic advertising and offers advice to publishing houses on how they can implement it sensibly.
The recommendation to hire millennials comes from the American Press Institute, which recently launched a “best practices to reach millennials” report. And by employing them, they don’t mean taking on a few interns, it means making millennials respected members of the newsroom.
While many publications start adopting native advertising, the line between editorial content and advertising is blurring considerably. The sensitive question around integrity and reputation remains, especially since some editorial teams are directly engaged in the content creation process. With no industry standard on the labelling of native advertisement, transparency on the intention of the content is still a challenge.