2024-03-27. India’s HT Digital has achieved a 30 percent boost in content reach and a 20 percent increase in page views after automating a few workflow processes. The newsroom is using AI to reshape digital media strategies, content creation and user journeys.
2024-03-26. In the past year, Tamedia strategically implemented content sourcing and production automation, which has led to a significant expansion of its hyperlocal newsletter portfolio in communities with as few as 5,000 inhabitants. This growing portfolio now offers personalised and flexible distribution of local content, reaching up to 40% of the inhabitants in the serviced communities, with engagement rates well above average.
Julián Gallo, desarrollador de UAlter AI, revela cómo la IA está transformando la relación entre los medios y la audiencia.