Scroll’s AI journey: Progress, challenges and some key learnings

2024-03-04. Scroll, an independent Indian news organisation, began exploring ways to incorporate Artificial Intelligence into its workflow in 2021. The digital-only organisation wanted to adapt its long-form reportage to different formats and video seemed to be its best bet to reach a large audience.

Global news leaders affirm support for journalists in Gaza

2024-03-07. Leaders of more than 100 news organisations from across the world, including the Associated Press, Agence France-Presse, and Reuters, have joined an open letter affirming their solidarity with journalists reporting in Gaza.

How Bertelsmann Marketing Services reduced their energy consumption – Case study

2024-02-29. Lars Peters, Director of Energy Management, Bertelsmann Marketing Services, presented the case of energy saving at Bertelsmann.

Despite AI, audience preferences still central to content production

2024-02-28. Despite all the attention on artificial intelligence (AI), machine-based learning, and various other technological advancements, the audience remains at the centre of journalism and news business models.

Innovate Local: How a new ad product helps Bonnier News create value for readers and local businesses

2024-02-26. In this article, based on our second Innovate Local webinar, we focus on Bonnier News Local’s ad product “Handla lokalt” (Shop Locally), which is easy to understand, easy to buy and has a natural link to social media – all of which makes it attractive to advertisers.

The wartime newsroom: ‘It’s not just about losses, victories, and difficulties’ – Ukrainian editor

2024-02-23. On the second anniversary of the Russian-Ukrainian war, we talk to Ukrainian editor Lesia Lazorenko of Prywatna Gazeta about the complexities of wartime coverage – and the increasing demand for investigative journalism.
This is the second in the EDITOR TO EDITOR series of interviews with journalism leaders.

Two years of war: how Ukraine news media holds the line

2024-02-23. Despite ongoing strife and the daily challenges of reporting on a two-year invasion, Ukraine’s news media has never been stronger – or in greater danger, says Oksana Brovko, chief executive officer at AIRPPU (Association of Independent Regional Press Publishers of Ukraine).

Disinformation and AI: the industrial revolution?

2024-02-22. NewsGuard research shows that tech improvements will shortly allow AI to foster “fake news” at an unprecedented scale, in unbelievable volumes and seizing advertising revenues from news media while plagiarising their content.

How Schibsted and Mediacorp are deploying AI in the newsroom

2024-02-22. As AI becomes mainstream in everyday work, there are many editorial opportunities for newsrooms to discover. However, incorporating AI in your workflow can seem daunting. How does a newsroom begin this integration?

Hildesheimer Allgemeine Zeitung succeeds by focusing on reader needs

2024-02-21. The German publisher created a successful new brand for food and gastronomy content and transformed its approach to covering local music festivals. These and other audience-focused efforts have dramatically improved their performance metrics and paved the way for future digital revenue growth.