Allen Yu

Founder, Toii Ltd., Taiwan

Taiwan-based immersive game designer and developer. Allen studied game design in New York University, Tisch School of the Arts (Game Center) in New York City, USA. He has created many award-winning immersive games (listed below). He is also the Tokyo Game Show Scholar of IGDA Japan (International Game Developers Association, the biggest international game developer’s association), and invited to Japan in 2014 and 2015.

About Toii Ltd.:
Starting from gaming programing experiences as its core skill, augmented reality (AR) with GPS positioning services on smartphones. Toii utilizes location-based services to link attractions and drive content within the game. This allows users to interact with attractions through AR in a gamified manner.