Jessica Hayes

Deputy Director, Global Supporter Strategy, The Guardian, UK

Jessica Hayes leads the Guardian’s Global Supporter Strategy Team. She is responsible for the growth strategy of their revolutionary digital reader revenue products and specialises in creating high impact acquisition campaigns that bring together editorial and digital innovation. Before this her expertise lay in optimisation; managing a team that oversaw The Guardian’s owned channels to drive results across revenue lines. Prior to The Guardian she worked in international publishing and events management.

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