Leilani Han is the Director of Business Development & Partnerships at Wirecutter, a New York Times company. In this role, she is focused on driving strategy for affiliate revenue, licensing, programmatic and other strategic partnerships. During her tenure, she has diversified direct partnerships with dozens of brands and strengthened existing core partnerships, while overseeing the success of deal and tentpole events in conjunction with other Wirecutter leaders. This work has helped the product-recommendation company significantly grow affiliate revenue year over year. Leilani has over 15 years of experience, beginning her career at Nielsen’s online division before pivoting to focus on affiliate marketing over the last dozen years. She has specialized in commerce content since 2016.