Maria Elisa Botero Roba

Partnership, product, media and technology expert, Colombia

María Elisa Botero, is an executive with more than 13 years of experience working at the intersection between technology, content and product from content and technology companies such as Meta, X (Twitter) and Caracol Televisión. Throughout her career she has distinguished herself for her ability to design and implement digital business strategies based on data analysis and knowledge of the Latin American media market, as well as for her ability to align the objectives of traditional organisations with technological opportunities.