Understanding the type of news we deliver and how individuals perceive it can assist in understanding news avoidance and providing news that resonates with those who feel disconnected. This session, hosted by Roza Dorresteijn, Data Scientist at DPG Media, will delve into news avoidance, its components, reasons for its existence, and potential solutions. Utilizing machine learning models to gather insights about our news content can aid in raising awareness among editors and steering them towards crafting more inclusive and engaging news for those who avoid it. Additionally, she will address the challenges associated with such projects within media organizations.
