Lab351 is part of Globe Labs, the Globe and Mail’s innovation hub where data science, UX, prototyping, user testing and ideation happen. Lab351 is not staffed by a dedicated team. Instead, Gordon Edall (Director Globe Labs) tries to encourage all employees to pitch their ideas.
There’s an individual track and a track for small teams to tap into the resources they need to develop their ideas and turn them into projects that make a difference. Launched in June 2015, the lab was inspired by the Communitech lab at the University of Waterloo.
The Globe and Mail recently moved into a new building where the lab has a dedicated space. Although the initial idea was to extend the lab to external innovation in the form of start-up acceleration, they have decided to stick with internal innovation for the moment:
“We haven’t eliminated it as an idea that is worth considering on a regular basis and I have conversations about what that would still look like,” says Gordon Edall, “but external innovation would have been a much bigger investment and it would have been a much more risky endeavour.”
Read the full article on media-innovation.news.
This is one of the cases collected as part of the ongoing Media Innovation Mapping project, a collaboration between WAN-IFRA’s Global Alliance for Media Innovation and the Media Innovation Studio at UCLan.
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