Lessons from Norway’s Amedia on driving subscribers and keeping them

Seventy-five percent of all page views on Amedia’s websites are identified to specific individuals. This is crucial to being able to personalise and have a data driven approach to everything from journalism to marketing activities, says Haakon Johansen, the company’s VP Consumer Market.

Lakshmi Chaudhry on how upstart Splainer grabs a niche – and subscribers

Lakshmi Chaudhry is the founder of India’s Splainer, which she dubs Newsletter 2.0. She talks to WAN-IFRA about what goes into launching a business in the middle of a pandemic, the employed content strategy and fighting news fatigue.

Facebook restricts users in Australia from sharing or viewing newslinks

Facebook’s announcement, which is in response to the proposed Media Bargaining Law in Australia, comes hours after Google agreed to pay a few publishers.

GNI’s Reader Revenue Playbook helps publishers tailor strategies

2021-02-10. “A big part of reader revenue success is building a culture that creates space for and rewards experimentation,” says Arun Venkataraman, Global Strategy Lead, Google News Initiative, USA. “This gives you the ability to identify the tactics that work best for your organisation and your readers.”

How newsrooms can leverage automation

2021-2-8. In a new white paper, Swedish tech company United Robots details how news organisations can use automation to generate large volumes of fast, accurate, and reliable content.

What skills are needed to be The Editor in 2021?

2021-1-29. The next generation of newsroom leaders poised to take charge of some of America’s major news organisations may be quite different to the big names bowing out.

The emergence of a new digital powerhouse: the case of Heraldo de México

In Comscore’s monthly digital audience report for the month of November in Mexico, El Heraldo de México positioned itself for the first time as the third most read news media in the country, with 21 million unique users.

How Slovakia’s Denník N hit 65K paying subscribers in 6 years

Denník N, a Slovakian news company, has built a profitable business purely on reader revenue with 65,000 active subscribers. Tomas Bella, Head of Digital, joined WAN-IFRA’s recent Digital Media Europe conference to talk about Denník N’s subscription journey.

COVID-19 and the rise of journalistic product innovation

The past year, while difficult, brought about great product innovation in the journalism industry. User-centred product development, which had taken root in 2019, became the focus for big and small news organisations globally in 2020.

How the FT’s Next Generation Board aims to build diversity, sustainability and inclusion

The Financial Times is piloting a global and diverse team called the Next Generation Board (NGB), drawn from all areas of business, which aims to provide a fresh perspective on company strategy and develop new ideas to help make the FT a better place to work.