Digital Media LATAM 2023

Louis Dreyfus is the President and Publisher of the French Groupe Le Monde. He is also President of Huffington Post France and leads the board of directors of weekly magazines Télérama and Courrier International. He is a board member of Agence France-Presse (AFP) and Vice-President of the supervisory board of news publisher Groupe Nouvel Observateur.

Dreyfus graduated from the HEC Business School and London School of Economics (LSE). He held executive positions at Hachette Filipacchi Médias (HFM) in the U.S. and France, and at the French daily newspaper Libération.

Luis Enríquez Nistal (1971) holds a degree in economics and business from the Universidad Pontificia de Comillas (ICADE) and has been Chief Executive Officer of Vocento since July 2011.

Luis Enríquez joined Unedisa Editorial in 2000 as Managing Director of the regional editions, where he rescaled and centralised the management of the six business units. In 2007 he was appointed Director General of the company, which publishes Marca, El Mundo, Expansión and other titles. During this time, he was responsible for the integration of publications from Grupo Recoletos following the merger with Unidad Editorial. He managed two restructuring processes in 2009 and 2010 and was the driving force behind the launch of the Orbyt platform.

At Vocento he has focused on ensuring the editorial independence of the print and digital newspapers, which are the core of the business. He has restored profitability, increased circulation margins and accelerated digitalisation across all the publications. Vocento is the first publishing company in Spain to launch premium subscription services, with all its regional newspapers delivering ON+ paid services to digital subscribers.

Nina Lassam is a VP, Audio at the New York Times and the interim Head of Audience for Audio. Prior to these roles, Nina worked in Advertising and Product, also at The Times. Nina holds a MA from the University of Toronto, an MBA from NYU and was a Knight visiting fellow at Harvard in 2017.

Upasna is a Senior Product Management leader on the Digital News Platforms team at CNN, where she develops and optimizes the content management technology that delivers breaking news to the world.

Upasna has been working in the tech industry for the last 15 years and has been an integral part of delivering technical, data-informed solutions for brands such as Ford Motor Company, Valvoline, PCMag, Mashable, Mars Corporation, and Kimberly-Clark.

Aimee Rinehart is the Senior Product Manager AI Strategy for The Associated Press. Before joining AP, she was the Deputy Director of First Draft’s New York bureau helping journalists and newsrooms to identify, verify and report on mis- and disinformation through the 2018 and 2020 U.S.

Martha Ramos Sosa is chief editorial officer of the Organización Editorial Mexicana (OEM), the largest Mexican print media company and the largest newspaper company in Latin America. The company owns a large newswire service, it includes 45 Mexican daily newspapers and 44 websites.

Danny is COO at The Ozone Project where he is focused on helping publishers’ around the world create and retain value in their ecosystems through publisher-centric technology provision & strategy consulting. Prior to joining The Ozone Project, Danny led global adtech & data strategy at The Guardian.

Desirée is director of Digital Content at EFE. She is in charge of setting the editorial direction for efe.com, EFE’s social media accounts and other digital products. Among them is EFE Verifica, which Desiree launched in 2019 and has become a benchmark for verification in the Spanish-speaking world.

She previously worked as a correspondent for sub-Saharan Africa, based in Nairobi, specializing in international news. She got fellowships to report on conflict and development and has produced the documentary “Owino”, awarded at international festivals.

Senior Executive with training in the area of ​​Information and Communication Technologies, with more than 35 years of professional career and more than 25 years in leadership positions. Executive Director of strategic, business, technology, innovation and digital transformation areas in the Digital Media, Telecommunications and Internet Industries, among others

Germán leads Product Strategy, Audience Development, and New Communities at RELEVO, the sports news platform in development by Vocento, launched on social platforms in May 2022. He formerly worked as Product & Audience Development Director at Unidad Editorial (publisher of El Mundo, Marca, and Expansión, among others titles) where he developed the existing user-centered digital product management and development workflow.

Germán has helped companies to assemble, train, and manage digital product and audience development teams to define and deliver products that customers love AND work for the business. For more than a decade, he pioneered the introduction of product thinking and strategy in some of the most important media brands in the Spanish-speaking world, helping them translate their leadership from their legacy businesses into the digital universe.

Co-founder of the digital media Contracorriente in Honduras. She is a communicator and publicist with 14 years of experience in social communication, social media management, public relations, brand creation and positioning. She worked as a communications officer at Fundación LLAVES (NGO working in response to HIV). She has been a communications consultant for organizations in Latin America and the Caribbean. METIS 2019 is the first generation of a program aimed at women media managers from Sembramedia and Google Initiatives.

Chani Guyot is founder and director of RED/ACCIÓN, an Argentina-based outlet specializing in solutions journalism. In addition, in 2023 he created the Human Journalism Network, an alliance of 20 media outlets from around the world. He is a Knight Fellow of the ICFJ and sits on the board of the World Publishers Forum. He worked for 21 years in the newspaper La Nación, in Buenos Aires, where he led the newsroom between 2013 and 2017.

Diego Páramo (MBA, MSc) is a serial founder & entrepreneur, with over 17 years of experience in Artificial Intelligence Development, Digital Businesses & Strategy, International Speaker. Diego has founded companies like EPICA, WalloID, Latam Advertising & Marketing, Baby Centro, and was also in the founding team of Awkward Skeleton Club, an NFT community/project and advisor/partner of Happy Kombucha. Has held leadership positions in Google, Carvajal Corporation, Wyeth, Pfizer. He’s currently professor of Machine Learning & AI in ADEN Business School and Minders Group. Diego is passionate about traveling, cooking (BBQ), music, wines, and tennis.

He has surfed the waves of media, technology and audience research for 30 years.

As an executive he has experienced open television, cable and digital video. As an entrepreneur, the press and performance marketing.

Today he helps companies, CEOs and boards of directors in the adoption of emerging technologies: artificial intelligence, web3 and extended reality.

Among his experiences are Nokia’s Mobile Internet Applications in Europe, Discovery research in Latin America, global responsibility for analytics at Kantar Media from London, marketing at Caracol Televisión and IBOPE measurements in the Southern Cone.

He is Italian, born in Argentina, to a Brazilian mother; husband of a Colombian and father of two daughters with multiple passports.

Editor and journalist dedicated to learning, reporting, research and writing stories about the local government, climate change, gender and human rights. Over the past five years she has worked at La Voz de Guanacaste, a regional and bilingual media that investigates and reports on what is happening in the northern, coastal and border areas of Costa Rica. She led the first project on solutions journalism in a Latin American newsroom. She participated in the transnational investigation Migrantes de Otro Mundo, coordinated by the Centro Latinoamericano de Investigación Periodística (CLIP), and produced two of the episodes of the first podcast of La Voz de Guanacaste about the frontier mapped by COVID-19 and the fear in the communities between Costa Rica and Nicaragua. With the La Voz de Guanacaste team, she won the Ángela Acuña Braun National Award for Gender Equality and Equity and an honorable mention in the Pío Víquez Award, the highest journalism award in Costa Rica.

Selymar Colón is an award-winning journalist. Colón spent the 2020 academic year as a fellow at the Nieman Foundation for Journalism at Harvard. Before her fellowship, she served as editor-in-chief of digital news at Univision, where she built a team of multimedia journalists and drove the network’s digital integration. A digital pioneer, Colón championed the use of social media in the newsroom and created the first team of multimedia news producers to incorporate digital-only videos into the company’s news strategy.

Her honors include Emmy Awards, a Gabo Award for Best Image, and an Edward R. Murrow Award. She also led her team to win several National Press Photographers Association awards and a World Press Photo for best Digital Video, among others.

Estudió Comunicación Social en la Universidad Centroamericana de Nicaragua. Es cofundador, director y productor multimedia en Divergentes. Inició su carrera en 2008 como programador y locutor de radio. Ha sido parte de las redacciones de La Prensa (2011-2015) y Confidencial (2016-2019). Igualmente, ha realizado trabajos como consultor en comunicación y estrategias digitales para medios y organizaciones internacionales. Fue docente en nuevas tecnologías de la comunicación en la Universidad Centroamericana (2015-2021). En mayo de 2022 obtuvo, junto a su equipo, el premio Ortega y Gasset en la categoría Cobertura Multimedia por el trabajo “El reto tras la masacre”. Ese mismo año, pero en agosto, la Sociedad Interamericana de Prensa le otorgó el premio a la Excelencia Periodística en la categoría de Derechos Humanos por ese mismo trabajo. Ahora se encuentra refugiado en Costa Rica desde donde dirige al equipo de Divergentes.

Claudia is the director and co-founder of the independent investigative media outlet Cuestión Pública. She is a multi-award-winning Colombian investigative data journalist and media entrepreneur. She has been certified in public narrative and leadership by Harvard University and holds a Master’s degree in Economic and Social Development Studies from the Sorbonne University of Paris. Claudia has received numerous awards for her work, including the King of Spain Awards, Sigma Awards, Inter-American Press Society, WAN-IFRA Latam, Trace Prize, and Simón Bolívar Award. In 2019, the United States Department of State honored her with the Alumni Impact Award. Claudia played a key role in creating the National Center for Historical Memory’s comprehensive database on the Colombian armed conflict. Her journalistic work has been published in Cuestión Pública, France24, El Espectador, El Tiempo, and ProPublica in the United States. Before her journalistic career, Claudia worked in multinational companies in France, the United States, and Mexico, performing commercial and financial operation analysis.

He began working in television in 2010 after graduating in journalism that same year from the University of Santiago de Compostela. After ten years dedicated to the political chronicle, he jumped to the sports section of La Voz de Galicia as an article and columnist. In 2022, he began to specialize in health in a new project for the Galician newspaper called La Voz de la Salud, where he is responsible for social networks and new narratives, promoting the growth of the brand from platforms such as TikTok.

Publicist who has developed his career in areas of client service, sales and digital between creative agencies, media and publishers. The last two years focused on Retail Media leading the commercial and advertising operation area of Walmart Connect, the Retail Media division that monetizes the media and audiences of Walmart Group.
He has a degree in advertising, with a Diploma in Search, Social Marketing and Content from the University of Barcelona and is an active participant in the development of the digital industry in Mexico.
He has participated in various conferences and forums in the digital and retail industry, and is a professor of digital monetization for ISDI’s Master Internet Business and DIBEX.

Diego is the Chief Digital Officer of N+ which is the combination of the most watched news programs in Mexico on Channel 2, Foro TV: the leading 24/7 breaking news channel and N+ Media: the digital channel with 10 hours of native content daily streaming on ViX and Nmas.com.mx.

Julia is a Customer Success Manager at Chartbeat where she helps the world’s top publishers in Europe and Latin America turn metrics into action. She works with editorial leaders, digital analysts, and media executives to help teams use Chartbeat to guide editorial strategy and grow a loyal audience. Prior to joining Chartbeat, Julia worked 10 years for L’Oréal as a Marketing Manager in 4 different countries (Spain, Brazil, Canada and USA).