Top Takeaways from the 13th International Newsroom Summit

What were the key themes and challenges facing content producers identified by participants in the 13th International Newsroom Summit in Amsterdam this week? World Editors Forum Research Editor and WAN-IFRA Research Fellow, Julie Posetti curates them for you.

Go rich media, go mobile, go RTB

“If you are thinking of going RTB go rich media, go mobile media.”

Building in the open – the Guardian’s app philosophy

Around two years ago the Guardian reviewed their app portfolio but realised the issue lay deeper than a simple refresh. As Tom Grinsted, Group Product Manager for Mobile Devices, put it at today’s Tablet & App Summit in Amsterdam, “We had highly engaged users, but they weren’t delivering the experience that either we or our users expected”

So they chose to start again.

Digital tools: ‘they’re free and effective, why aren’t you using them?’ asks International Newsroom Summit panel

Justin Arenstein, strategist with the Africa Media Initiative, says data journalism can fill gaping holes in information accessibility and allow people to connect with the news more freely and easily, as it has in Africa.

#WPE14: Imbibing startup culture at Telegraaf Media Group

De Telegraaf Media Group (TMG) of the Netherlands has decided the best way to imbue the company with startup culture is not just to invest in startups but also to house them in the headquarters of the publishing group. At the Media Port Content at World Publishing Expo 2014, group Director of Business Development Bart Brouwers briefly describes the startup incubation program.

Collaboration for Innovation – why you should share, and where to draw the line.

Academics, government bodies, and publishing professionals don’t often see eye to eye. In fact as Rachel Davis Mersey, from the Medill School of Journalism of Northwestern university points out they barely speak the same language.

How to make a news story go viral: the pizza factor

How do you get people to share news stories? Approach topics by way of common denominators – ones that cross cultures and continents – says S. Mitra Kalita, Ideas Editor at Quartz. Pizza was key in making hard-news stories from India and Africa attractive to share, she tells the 13th International Newsroom Summit.

Self-destructing news; why Snapchat is more than sexting

“People think Snapchat is just a silly tool for sending sexy pictures – but it has a lot of potential for news,” says Anders Kongstad, the Founder of SnapKanalen (Snapchannel). “I started a news media and video journalism channel on Snapchat and in one month got 1200 users.”

#WPE14: Editorial Systems Tour proves popular

Thirty people (the maximum number) took part in this morning’s Editorial Systems Tour, which began at 10:00 at the WAN-IFRA stand in the foyer.

#WPE14: Publishers must learn this: It’s all about what content is swiped to the right

Guest post by Kim Svendsen

In a not-too-distant past CDs and DVDs were considered something you decided to buy and then consume. Music and film was something you owned. Not so any more – that’s not a surprise to anyone. Streaming services with millions of songs and movies are all over the place.